Customer Experience Tip #1620
“Four roads we call customer service:
Road 1: I can learn from you and make things better
Road 2: You’re an important customer and I can bring empathy and care to this moment to strengthen our relationship
Road 3: I can teach you something and make things better
Road 4: Go away
If you engage with customers, as a freelancer or as a public company CEO, pick your road. Be clear about what it’s worth and what it costs. And then do that.” –Seth Godin
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