Customer Experience Tip #967
Don’t survey your customers simply for the sake of surveying them. Be thoughtful with your questions and implement a closed-loop process so that your customers feel they have a voice and that they might even affect positive change for themselves and others.
Could you flesh that out a bit please. Maybe it’s still early or recovery from holidays is slow but “closed-loop process”?
Thank you.
Of course, Maia. I’m glad you asked for clarification. “Closing the loop” means acknowledging ALL survey respondents and taking action when/where needed. Every survey respondent (good/bad/indifferent) should ultimately be made to feel complete.